Objectives
- Define and apply commonly used new venture business planning concept, skills and tools
- Demonstrate a comprehensive understanding of the principles and process of forming a strategic business plan
Overview
In this session we will explore the following themes:
- What is a Business Plan?
- The Business Plan: A tangible product of the ongoing planning process
- The Nonconformist Entrepreneur becomes the Planner
- Who Cares about a Business Plan?
- Format of a Business Plan
- Discussion Questions
- Case study: GTECH
Activity
The session starts with slides which instruct the learner on the learning outcomes of the session and the core knowledge required
- Slides 3 – What is a Business Plan?
- Slides 4 - The Business Plan: A tangible product of the ongoing planning process
- Class/group Discussion on Business model Classification
- Slide 9 - Discussion Questions
- Introduction to case study
- Slide 10 - Case study: Gtech
- Play the case study video
- Slide 13https://www.youtube.com/watch?v=D2NHEZ_PtXs(Video length = 7:27mins)
- Class/group Discussion on Business models used in Video Slide 14
Session Material:
Slides available here or through this link: https://www.dropbox.com/s/v39m89ic3mnxck7/Business%20Plans%20-%20GTech%20Slides.pptx?dl=0Â
Video Link:
Company Profile here or through this link: https://www.dropbox.com/s/w95dh7c3ui9t667/Business%20Plans%20-%20GTech%20Profile.docx?dl=0
Skill Development
Key Takeaways:
- The importance of the business plan and the stakeholder who engage with it
- The entrepreneurs role in developing the business plan
- The core elements of the business plan.
- As a facilitator, it is important that you allow them to explore various business models and find the learning within that.
This can involve team work with members sharing different view point which require support in developing.
Resources:
Post-its or similar sticky pads and Pens
References:
Stokes, D., Wilson, N. (2006). Small business management and entrepreneurship. Cengage Learning EMEA, Hampshire, UK.